Potential customers are searching online to find local businesses like yours. As a service based business, a Google Business Profile (GBP) is a must-have.
It's a free and easy way to ensure your business shows up higher in Google Search and Maps rankings and results, putting you directly in front of customers searching for your services. Add Booksy’s Reserve with Google integration, and you can start bringing in more customers and bookings for your business.
Here's why a Google Business Profile is important for your business:
- Increased Visibility: When someone searches for services like yours in their area, your Google listing can appear at the top of Google Search results and Maps. This prime placement significantly increases the chances of potential customers finding your business.
- Free Marketing: Claiming and optimising your GBP is completely free. It's a great way to generate leads and attract clients.
- Credibility and Trust: A verified GBP listing showcases vital information about your business, including your address, phone number, website, and customer reviews. This builds trust and establishes your legitimacy with potential clients.
- More Bookings: Clients searching for services on Google are ready to book. They’re much more likely to book with you if they can view your availability and instantly book you right from their search results. You’ll need a Google Business Profile to set up your Booksy x Reserve with Google online booking integration.
How to set up your Google Business Profile and Book Online Button:
- Sign into your Google account, or create one if you don't have one yet.
- Go to Create a profile.
- Enter your business name. Google may suggest an existing listing if one is already available. If it's yours, claim it! Otherwise, proceed to create a new listing.
- Add your business address. Choose your business category. Select the category that best describes your services.
- Verify your listing.
- Go to the Online Booking settings in your Booksy account, and Enable Reserve with Google.
- Wait 2-3 days for your accounts to be matched, and you should see the Book Online button appear on your Google Business Profile to start taking bookings!
IMPORTANT: Make sure your business details (name, address, etc.) exactly match how they appear on your Booksy profile and any other marketing materials. This is how your Booksy account is matched and linked to your Google Business Profile listing so you can get your Book Online Button.
More resources:
How to optimize your Google Business Profile to get new clients [Step-By-Step Guide]